Programme 77. StuTS

Paris is not only the city of love, but also THE fashion capital par excellence. Elegance, sophistication and erotic seduction are just some of the characteristics attributed to French fashion. The whole world follows the dictates of the Paris fashion shows with great interest - and fashion magazines such as Vogue report on them. Using a corpus based on several issues from Vogue US between the 1920s and 1980s, this talk will look at how this dominance of French fashion is reflected in the English language. Are there modern borrowings? In which fields are these mainly to be found and why? Is it possible to acquire prestige and competence through language and how do these reflect contemporary trends? Are there noticeable diachronic changes? We will discuss these questions using an interdisciplinary approach at the interface between lexicology, etymology, corpus linguistics and cultural studies.

This talk is based on my "Zulassungsarbeit" (Gymnasiallehramt) and will be held in English - prior knowledge of French is not required.

References:
Burresi, Aldo, Gaetano Aiello and Simone Guercini. 2005. “Un programma di ricerca per il marketing della moda”. Il marketing della moda: temi emergenti nel tessile-abbigliamento. Ed. Aldo Burresi. Florence: Firenze University Press. 173–178.
Gutiérrez Fernández, Carla and Lucila María Pérez Fernández. 2020. “Loanwords in the Field of Fashion: A Denominative Need or a Stylistic Resource?”. RILEX Revista sobre investigaciones léxicas 3.2: 56–77.
Orr, Emily M. 2017. “The American Woman as a Fashion Muse”. The Jazz Age: American Style in the 1920s. Eds. Sarah D. Coffin and Stephen Harrison. Cleveland: Cleveland Museum of Art Publishing. 140–198.
Schultz, Julia. 2012. Twentieth Century Borrowings from French to English: Their Reception and Development. Newcastle upon Tyne: Cambridge Scholars Publishing.
Zenner, Eline, Laura Rosseel and Andrea Simona Calude. 2019. “The Social Meaning Potential of Loanwords: Empirical Explorations of Lexical Borrowing as Expression of (Social) Identity”. Ampersand 6: 1–4.

Info

Jour: 2025-05-15
Début: 16:30
Durée: 00:25
Salle: GWZ 4.116
Fil: Sociolinguistics
Langue: en

Liens:

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